Head of CRM Strategy and Loyalty Programms at DB Fernverkehr AG
Transportation/Trucking/Railroad
Frankfurt am Main, Germany
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About
Head of CRM Strategy and Loyalty Programms at DB Fernverkehr AG
Transportation/Trucking/Railroad
Frankfurt am Main, Germany
Interests
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Common
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Vendor
My Knowledge Level
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Sales Management
Alliance / Channel Sales Management
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eCommerce
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Pricing
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Customer Relationship Management
Customer Centricity
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Customer Experience Management
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Customer Interface
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Customer Journey Mapping
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Customer Loyalty
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Market Communications
Customer Portals
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Digital Marketing
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Multi Channel Management
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Omnichannel Marketing
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Social Media Marketing
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Brand Management
Digital Branding
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Brand Engagement
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Brand Implementation
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Brand Strategy
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Co-Branding / Brand Partnerships
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Marketing Planning & Controlling
Online Marketing Strategy
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Competitive Analysis
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Marketing Automation
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Marketing Key Performance Indicators
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Marketing Performance Management
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Social Collaboration
User Experience and Engagement
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Market Strategy
Brand Leadership
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Maintaining and Strengthening the Market Position
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Market Segmentation and Differentiation
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Market-Driven Strategies
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Contact Information
There is no public contact information for this user.
Elevator Pitch
My expertise is in Customer Loyalty, Customer Experience Management, Pricing and I am most involved in Customer Centricity, Customer Experience Management, and Customer Loyalty.
Positions
DB Fernverkehr AG
Head of CRM Strategy and Loyalty Programms