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Florian Kasten

About

Gruppenleiter Online Marketing at Theo Förch GmbH

Wholesale

Neuenstadt am Kocher , Germany

Interests
  • Common
  • Vendor

My Knowledge Level
Advertising Digital Marketing Direct Marketing Multi Channel Management Omnichannel Marketing
My Personal Interests
Brand Engagement Brand Implementation Brand Strategy Co-Branding / Brand Partnerships Digital Branding
My Job Priorities
Advertising Affiliate Marketing Customer Portals Digital Marketing Direct Marketing

Market Communications

Advertising

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Affiliate Marketing

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Customer Portals

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My Job Priorities

Digital Marketing

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Direct Marketing

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Marketing Planning & Controlling

Competitive Analysis

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Marketing Automation

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Marketing Balanced Scorecard

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Marketing Key Performance Indicators

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Marketing Performance Management

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Market Research

Analysis of Market Opportunities

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Consumption and Purchase Behavior

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Customer Surveys

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Identification of New and Emerging Markets

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Test Market Simulations

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Brand Management

Brand Engagement

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My Personal Interests
My Job Priorities

Brand Implementation

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My Personal Interests
My Job Priorities

Brand Strategy

My Knowledge Level
My Personal Interests
My Job Priorities

Co-Branding / Brand Partnerships

My Knowledge Level
My Personal Interests
My Job Priorities

Digital Branding

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My Personal Interests
My Job Priorities

Customer Relationship Management

Automated Customer Support & Service

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CRM Outsourcing

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CRM in the Cloud

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Call Center Management

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Chatbots

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Contact Information

There is no public contact information for this user.

Elevator Pitch

My expertise is in Advertising, Digital Marketing, Direct Marketing and I am most involved in Brand Engagement, Brand Implementation, and Brand Strategy.

Positions

parfumdreams

January 2018 - November 2020

Brand and Campaing Manager

Theo Förch GmbH

December 2020 - Present

Gruppenleiter Online Marketing

Mestiro GmbH

June 2022 - December 2022

Head of Marketing

Presentations of Florian Kasten
Unlimited

Von Printkatalog zum Omnichannel Kundenportal: Wie FÖRCH als Großhändler...

Florian Kasten, Gruppenleiter Online Marketing at Theo Förch; Jana Haase, Senior Consultant Digital Marketing at Smart Commerce SE

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