Photo
Philipp Spreer

About

Behavioral Strategist and Managing Partner at elaboratum GmbH

Information Technology and Services

München, Germany

Interests
  • Common
  • Vendor

My Knowledge Level
Chatbots Customer Centricity Customer Experience Management Customer Journey Mapping Customer Lifecycle Management
My Personal Interests
Chatbots Customer Centricity Customer Experience Management Customer Journey Mapping Customer Lifecycle Management
My Job Priorities
Chatbots Customer Acquisition Customer Centricity Customer Experience Management Customer Intelligence

Customer Relationship Management

Chatbots

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Customer Acquisition

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Customer Centricity

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Customer Experience Management

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Customer Intelligence

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Market Communications

Digital Marketing

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Affiliate Marketing

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Customer Portals

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Multi Channel Management

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Omnichannel Marketing

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IT Architecture

User Experience Design

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Sales Management

eCommerce

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Mobile Commerce

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Pricing

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Sales Performance Management

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Sales Strategy

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Artificial Intelligence

Machine Learning

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Natural Language Processing

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Robotics and AI

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Digital Transformation

Data Acquisition

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Data Insights

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Digital Disruption

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Digital Innovation

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Digital Strategy

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Marketing Planning & Controlling

Marketing Automation

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Marketing Performance Management

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Online Marketing Strategy

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Strategic Marketing Planning

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Market Research

Analysis of Market Opportunities

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Consumption and Purchase Behavior

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Customer Surveys

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Trend Research

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Market Strategy

Market Analysis and Strategy Setting

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Market Segmentation and Differentiation

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Market-Driven Strategies

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Voice Marketing

Voice Marketing & Digital Strategy

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Voicebots

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Contact Information

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Elevator Pitch

Our belief: Relationships are the key success factor for your digital project. Because your customers, your prospects and your employees have one thing in common: they are people. We help you to really understand them and to use digitization in a way that creates long-term relationships based on trust. This requires the right strategies, data, technologies, processes, products and concepts. And the right people. That's why we founded elaboratum as a consultancy that is different: close, collaborative, trusting, creative. This allows us to deploy experts with practical experience and top digital talents in your project, who can both shape the big picture with you and lend a hand in the implementation themselves. Together with you, we form a strong team that can master digital challenges significantly more efficiently and effectively. Based on real relationships, we bring sustainable action and economic success into harmony.

Positions

elaboratum

February 2023 - Present

Behavioral Strategist and Managing Partner

elaboratum GmbH

Behavioral Strategist and Managing Partner

Education

University of Goettingen

June 2011 - June 2015

Consumer Behavior - PhD