Photo
Katharina Almendinger

About

Principal Strategic CRM & Marketing Automation at XING

Internet

Hamburg, Germany

Interests
  • Common
  • Vendor

My Knowledge Level
Automated Customer Support & Service CRM Outsourcing CRM in the Cloud Collaborative CRM Customer Acquisition
My Personal Interests
Customer Acquisition Customer Centricity Customer Intelligence Customer Journey Mapping Customer Lifecycle Management
My Job Priorities
Customer Acquisition Customer Centricity Customer Intelligence Customer Journey Mapping Customer Lifecycle Management

Brand Management

Brand Implementation

My Knowledge Level
My Personal Interests
My Job Priorities

Digital Branding

My Knowledge Level
My Personal Interests
My Job Priorities

Rebranding

My Knowledge Level
My Personal Interests
My Job Priorities

Customer Relationship Management

Automated Customer Support & Service

My Knowledge Level
My Personal Interests
My Job Priorities

CRM Outsourcing

My Knowledge Level
My Personal Interests
My Job Priorities

CRM in the Cloud

My Knowledge Level
My Personal Interests
My Job Priorities

Call Center Management

My Knowledge Level
My Personal Interests
My Job Priorities

Collaborative CRM

My Knowledge Level
My Personal Interests
My Job Priorities

Market Communications

Customer Portals

My Knowledge Level
My Personal Interests
My Job Priorities

Direct Marketing

My Knowledge Level
My Personal Interests
My Job Priorities

Email Campaigns

My Knowledge Level
My Personal Interests
My Job Priorities

Multi Channel Management

My Knowledge Level
My Personal Interests
My Job Priorities

Omnichannel Marketing

My Knowledge Level
My Personal Interests
My Job Priorities

Marketing Planning & Controlling

Marketing Automation

My Knowledge Level
My Personal Interests
My Job Priorities

Marketing Key Performance Indicators

My Knowledge Level
My Personal Interests
My Job Priorities

Marketing Reporting

My Knowledge Level
My Personal Interests
My Job Priorities

Online Marketing Strategy

My Knowledge Level
My Personal Interests
My Job Priorities

Strategic Marketing Planning

My Knowledge Level
My Personal Interests
My Job Priorities

Target Groups and Marketing Fields

B2B Marketing

My Knowledge Level
My Personal Interests
My Job Priorities

B2C Marketing

My Knowledge Level
My Personal Interests
My Job Priorities
 

Contact Information

There is no public contact information for this user.

Elevator Pitch

With over 10 years of experience as a CRM and Marketing Automation expert, I thrive on leading exciting projects, tackling critical challenges, and driving innovative ideas forward. As the lead for implementation projects like Braze, Salesforce Marketing Cloud, and CrossEngage's CDP, I am passionate about collaborating with cross-functional teams. Together, we develop creative solutions, leveraging each team member's individual strengths to achieve optimal project outcomes.

Positions

XING

Principal Strategic CRM & Marketing Automation

XING

Principal Strategic CRM & Marketing Automation